“Ata Pass” – USAID Supported Youth Education and Career Outreach Campaign Wins Top Honors at Effie Awards 2023
The United States Agency for International Development’s (USAID) YouLead project sponsored an innovative social media drama series, focusing on career guidance and skills development for Sri Lankan youth, which secured top awards in the Sri Lanka division of a global marketing effectiveness competition. Effie Sri Lanka, a branch of Effie Worldwide, recognized the 10-part series…